July Singer Brand Reputation Rankings Announced

July 25, 2026

The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers.

The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from 25 June to 25 July.

BTS topped the list once again this month with a brand reputation index of 7,838,966, marking a 12.88 per cent increase in their score since June.

Lim Young Woong came in a close second with a brand reputation index of 7,767,457, marking a 39.83 per cent rise in his score since last month.

RESCENE took third place with a brand reputation index of 6,687,715, marking a 5.88 per cent increase in their score since June.

PSY rose to fourth place after seeing a staggering 193.11 per cent increase in his brand reputation index, bringing his total score to 4,243,378 for the month.

Finally, CORTIS rounded off the top five for July with a brand reputation index of 4,123,922.

See the top 30 for this month below.