LUCY Cancels Official Light Stick Release After Fan Backlash
Mystic Story has cancelled the release of LUCY’s official light stick due to backlash from fans.
On 22nd April, LUCY announced that they would be releasing their first official light stick and unveiled a glimpse of the design.
As the band’s fandom name is “Walwal” (a Korean onomatopoeia for the sound of a dog barking), the light stick was designed to resemble a dog bone. Fans also noticed that it featured two small rings at the top, seemingly so that it could be worn around the neck as a necklace.
After many fans responded negatively to the design of the light stick, with some already unhappy with the fandom name, Mystic Story announced that same evening that they had decided to cancel the release.
The agency’s full statement and apology is as follows:
Hello.
This is Mystic Story.We are making an announcement regarding the official light stick that was revealed today.
We humbly and seriously accepted the many opinions that you sent us through various channels, and after an internal reconsideration of the matter in question, we have decided to cancel the release.We sincerely apologise for the fact that, through this process, we ended up disconcerting the people who are giving [LUCY] so much support.
Once again, we deeply apologise for having caused discomfort, and we will work even harder so that the love and expectations you place in us will not be in vain.Thank you.
