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Home Netizen [theqoo] “PUT MY FAITH IN AESPA, LEFT DEVASTATED” TOTAL FLOP… 170,000 WON –> 70,000 WON
[theqoo] “PUT MY FAITH IN AESPA, LEFT DEVASTATED” TOTAL FLOP… 170,000 WON –> 70,000 WON

[theqoo] “PUT MY FAITH IN AESPA, LEFT DEVASTATED” TOTAL FLOP… 170,000 WON –> 70,000 WON

admin
August 31, 2026
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“I bought SM Entertainment stock, suffered a 60% loss, and finally cut my losses.” (Investor)

Investors are up in arms as the stock price of SM Entertainment, home to the leading girl group aespa, continues its relentless freefall. The stock, which once traded above 170,000 won, has plummeted and is now fluctuating in the 60,000 to 70,000 won range.

As the stock price has plummeted by more than half, retail investors are venting their frustration at SM Entertainment, making comments such as, “I put my faith in aespa and got completely burned,” “You need to pay attention to boosting the stock price,” and “I ended up selling at a loss after the price was cut in half.”

Reflecting the dampened investor sentiment toward entertainment stocks following the price crash, brokerage firms are also successively lowering their target prices for the company.

According to the Korea Exchange, SM Entertainment’s stock closed at 75,800 won on the 28th. At one point, the stock had reached as high as 170,000 won, meaning it has since fallen by more than 50%.

Most SM Entertainment investors are facing significant losses. Kakao, which invested a massive 1.2 trillion won, at 150,000 won per share, to acquire SM Entertainment three years ago, also finds itself in a difficult position due to the stock’s collapse.

At the time, SM Entertainment’s management had confidently projected revenue of 1.8 trillion won and an operating profit of 500 billion won by 2025. They had boldly declared that a target stock price in the 300,000-won range was “by no means an impossible figure,” but that statement has now backfired on them.

[…]

1. By the way, HYBE fell by just as much ㅋㅋ

2. So aespa has become the face of SM… I wonder if it’s because the boy groups aren’t doing well overseas? But then again, aespa’s overseas presence isn’t exactly huge either, so just how small must the boy groups’ reach be?

3. This is so f*cking ridiculous, does the journalist not get a reality check when they write something like that?

4. I can totally understand the intention behind this article 

5. People are so deprived from trust that they’re deciding to trust entertainment companies? ;;;;; Stop buying stocks

6. Why do people trust entertainment companies?

7. Everyone, including actual investors, have always told people to stop buying stocks, especially entertainment store …ㅋㅋㅋ

8. Anyone who purchases entertainment agencies stocks are stupid 

9. Why are they blaming aespa?

10. This article must be written by a trol

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