September Idol Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for all idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indices of various idol groups, using big data collected from 16 August to 16 September.

RESCENE topped this month’s list with a brand reputation index of 8,227,982, marking a 16.78 per cent increase in their score since August. High-ranking phrases in the group’s keyword analysis included “LOVE ATTACK” and “Pretty Girl,” while their highest-ranking related terms included “prove,” “become a fan,” and “cheer on.” RESCENE’s positivity-negativity analysis also revealed a score of 94.92 per cent positive reactions.

Meanwhile, BTS took second place for September with a brand reputation index of 7,032,284.

BLACKPINK rose to third place with a brand reputation index of 3,778,683, marking an 8.47 per cent rise in their score since August.

ATEEZ came in at a close fourth with a brand reputation index of 3,655,593, marking a 16.87 per cent increase in their score since last month.

Finally, CORTIS rounded out the top five with a brand reputation index of 3,598,481, marking a 3.65 per cent rise in their score since August.

See the top 30 for this month below!

1. RESCENE
2. BTS
3. BLACKPINK
4. ATEEZ
5. CORTIS
6. SEVENTEEN
7. Stray Kids
8. IVE
9. BIGBANG
10. Red Velvet
11. izna
12. EXO
13. TWICE
14. i-dle
15. KiiiKiii
16. aespa
17. ILLIT
18. NMIXX
19. INFINITE
20. Apink
21. Girls’ Generation
22. ENHYPEN
23. Wanna One
24. SHINee
25. ITZY
26. Super Junior
27. Hearts2Hearts
28. OH MY GIRL
29. BTOB
30. NCT