May Rising Star Brand Reputation Rankings Announced

June 9, 2026

The Korean Business Research Institute has published this month’s brand reputation rankings for rising stars!

The rankings were determined through an analysis of various rising stars’ media coverage, consumer participation, interaction and community awareness indices, using big data collected from 30 April to 30 May.

CORTIS shot to the top of this month’s list after seeing a staggering 409.37 per cent increase in their brand reputation index since April, bringing their total score to 4,694,941.

Byeon Woo Seok took second place with a brand reputation index of 4,308,953, marking a 1.30 per cent increase in his score since last month.

Meanwhile, RESCENE entered the list at third place with a brand reputation index of 3,698,403 for May.

Park Ji Hoon came in at a close fourth with a brand reputation index of 3,555,042, while Kim Yong Bin rounded out the top five with a score of 2,668,603.

See the top 30 for this month below!